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ANNA KING

  Address: 15 Sample Rd


  Melbourne VIC 3000


  Home phone: (03) 9999 1234


  Work phone: (03) 9999 5678


  EMPLOYMENT HISTORY


  Marketing Manager (Melbourne) 1995-present time


  The Wine and Food Emporium


  Duties:


  Manage a staff of 18 people


  Liaise with advertising agencies (above and below the line) and brief in all campaigns


  Responsible for $15 million dollar advertising budget and $80 million turnover


  Launched two new brands onto national market gaining 15 per cent and 22 per cent market share respectively within two years, earning the MIA's 1998 Award for Best New Product.


  Generated over $200,000 of free trade-journal publicity


  Marketing Research Manager 1990-1996


  Di Pastio Pasta Products (Queensland)


  Duties:


  Merchandise products in supermarkets - 78 stores


  Build in-store promotional displays (12 product lines)


  Liaise with store managers and advise on re-ordering quantities (increased average store buy by 28 per cent in six months)


  Maximise shelf display coverage and facings


  Managed and co-ordinated 28 sales promotional events per year.


  EDUCATION


  University of Queensland, Bachelor of Business (Marketing) 1996


  Seacliff TAFE, Associate Diploma in Marketing 1986


  COMPUTERS


  Platforms: Apple, IBM


  Software: Windows 95, Word 6, Excel, PowerPoint, PageMaker, Internet-trained


  Typing: 65 WPM


  TRAINING


  Train the Trainer Accreditation


  SPECIAL SKILLS


  Co-author of seven articles for "Marketing Management" magazine


  Key note speaker at the International MIA Annual Conference attended by 2,500 industry professionals


  Board Member for "Life Skills For Youth" organisation and head of Mentoring Programme.


  French (fluent in speech and written)


  REFERENCES


  Available on request.

 


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